Boston Based Women Owned Startup Launch ‘Cocktail Sneakers’

A Boston-based female led company is redefining the term “Girl Boss” with the launch of a new shoe line, Cocktail Sneakers. The company’s founder, Susan Hassett said the sneaker line was inspired by the need for a well constructed, feminine, comfortable and beautiful sneaker.

“I had been in search of a sneaker smart enough for an impromptu meeting and polished enough for after sunset, but every ‘fashion’ sneaker on the market was just a permutation of a gym shoe,” Hassett said. “It was during cocktail hour on Nantucket, relegated to my generic sneakers, when I first conceptualized Cocktail Sneakers.”

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Monica Link

Monica Link

Monica Link, Publisher and Editor for New York City Wired, is a New York City-based multi-media journalist, entrepreneur and performer producing media including content, stage, film and events. Her resume includes interviews with celebrities, New York Times bestsellers, executives and fashion designers. Ms. Link is the founder of Link4Productions Media and Entertainment. The production company has produced sold out events with thousands of attendees, live theater written and produced by Monica Link, and technology and fashion media websites New York City Wired and Snobby Diva. Her performance credits include singing soprano with a Stellar Award nominated choir and theater stage actress. Monica also writes and serves as on on-air journalist. Her media writing and on-air work include Bold TV, National Mortgage News, Tribes art reviews, and the New York Observer.