Coffee giant Starbucks is teaming up with music streaming service Spotify to offer its customers three months of free service. As a part of the deal customers can log onto Spotify.com/Starbucks to sign up for the free. The promotion gives users the deal for three months. The promotion announced in Starbucks stores, gives new Spotify customers music at no charge for the entire summer. The offer comes on the heels of Spotify rival Tidal releasing Beyonce‘s Lemonade video album exclusive to its service. User can sign up for Spotify’s premium service for free now through May 15.
Beyoncé’s album release nabbed millions of downloads gaining more members for Tidal. You have to be a Tidal subscriber to enjoy any of its music. Beyoncé’s lemonade inspired fans to sign up for the service but some were unhappy because the visual album is exclusively on Tidal. They cannot be found on popular services Amazon and iTunes. The music was held back from those services during the first few days after the album’s release.
Music lovers have been slow to embrace Tidal, while still favoring Apple Music and Spotify. Tidal, which debuted in early 2015, has about three million subscribers worldwide. Spotify has about 30 million subscribers and Apple Music, which debuted close to the time of Tidal, has about 11 million subscribers.
Story Courtesy San Francisco Wired